Today on Spacebook I got a targeted ad for a home sales party. I'm sure you know the kind. This is where the host offers you food and maybe a few goodies, and you're supposed to buy into the fabulous products they are representing. Tupperware made this practice famous, but you now find these types of parties for everything from cleaning products to rubber stamps to designer clothes.
So why was my ad special? It was for a tuna party. Yes, tuna. Bumblebee will cheerfully send you a party packet including "recipes, goodies, great food, and an amazing party!" I don't think that ad targeting must be working very well if it is suggesting that I be the host for a tuna party. However, I don't want to be judgmental. If you feel like hosting the party, please do be my guest. Just don't invite me because I'm pretty sure I have an important, um, thing I need to do instead.
1 comment:
I made sure to flag that ad with "dislike" and "irrelevant", though I suppose I don't have the word vegetarian mentioned in my Facebook anywhere.
plus, the ad system lets you target users by likes, but not avoid showing ads based on dislikes.. sigh
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